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WhatsApp automation for Architecture and interiors

The channel where the sale happens is the only one with no record.

In practice, what changes for architecture and interior design studios: No conversation is left ownerless, and response time becomes visible.

Brazilian companies sell on WhatsApp and have no history, owner or deadline in any of those conversations. We wire WhatsApp into the CRM: every contact becomes a record with source, owner and next action, on the same number customers already know.

Automation here is not a bot answering everything. It is initial screening, routing to the right person, reminders for unanswered chats and re-engagement for people who went quiet.

The typical bottleneck in this sector

Contacts with no defined budget consume presentation meetings and never become projects. The studio becomes free consulting for people still dreaming.

What changes in the pipeline

  • Investment range and timeline asked before the meeting
  • Paid site visit as a stage separate from the project contract
  • Portfolio organized by typology — residential, retail and corporate are different searches

What is included

  • WhatsApp integrated with the CRM, history inside the customer record
  • Initial screening and automatic routing by service, region or rep
  • Immediate first reply, even outside business hours
  • Re-engagement cadence for contacts who stopped replying
  • Dashboard of first-response time and ownerless conversations

What changes in your operation

No conversation is left ownerless, and response time becomes visible.

How we measure results here

Cost per meeting with a declared budget and proposal acceptance rate.

What defines the cost: number of flows, integrations and migrating the number to the official API. The messaging platform license and per-conversation API cost are contracted by you, directly with the vendor.

Straight answers

Does filtering by budget scare clients away?

It scares away the ones who were never going to hire, which is the point. People with budget answer the question without being offended.

Will I lose the number my customers know?

No. The number is migrated to the official API keeping the same contact. What changes is that several people can answer on it, with history recorded.

Will my customer talk to a bot?

Only for screening, and only if it shortens their path. A bot that blocks access to a human is why people hate chatbots.

Can I broadcast to my contact list?

Within platform rules and Brazilian data protection law: consent, approved template and an opt-out. Mass blasting outside those rules gets the number banned.

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