WhatsApp automation for Food and restaurants
The channel where the sale happens is the only one with no record.
In practice, what changes for restaurants, bakeries and food service: No conversation is left ownerless, and response time becomes visible.
Brazilian companies sell on WhatsApp and have no history, owner or deadline in any of those conversations. We wire WhatsApp into the CRM: every contact becomes a record with source, owner and next action, on the same number customers already know.
Automation here is not a bot answering everything. It is initial screening, routing to the right person, reminders for unanswered chats and re-engagement for people who went quiet.
The typical bottleneck in this sector
The decision happens on the map and in the photo, within minutes, and the order arrives by WhatsApp or app. Depending only on delivery apps hands over margin.
What changes in the pipeline
- Business profile with menu, hours and current photos — the real storefront
- Direct WhatsApp ordering with a record, to reduce app dependency
- Separate delivery, dine-in and event customers: different ticket and frequency
What is included
- WhatsApp integrated with the CRM, history inside the customer record
- Initial screening and automatic routing by service, region or rep
- Immediate first reply, even outside business hours
- Re-engagement cadence for contacts who stopped replying
- Dashboard of first-response time and ownerless conversations
What changes in your operation
No conversation is left ownerless, and response time becomes visible.
How we measure results here
Orders through owned channels versus apps, and average ticket for each.
What defines the cost: number of flows, integrations and migrating the number to the official API. The messaging platform license and per-conversation API cost are contracted by you, directly with the vendor.
Straight answers
Delivery apps already bring orders, do I need a website?
They bring orders and charge commission on every one. An owned channel costs less per order and builds a customer base that is yours.
Will I lose the number my customers know?
No. The number is migrated to the official API keeping the same contact. What changes is that several people can answer on it, with history recorded.
Will my customer talk to a bot?
Only for screening, and only if it shortens their path. A bot that blocks access to a human is why people hate chatbots.
Can I broadcast to my contact list?
Within platform rules and Brazilian data protection law: consent, approved template and an opt-out. Mass blasting outside those rules gets the number banned.